Presentations
10/07/2019
2020 PCC Leadership & Premier Awards Program (Presentation)
Presentations
08/28/2019
Gary MTAC Wednesday Presentation
Presentations
08/01/2019
Why Attend a PCC Boot Camp?
Presentations
06/19/2019
US Department of Transportation_Undeclared Hazmat Materials_MTAC June 19
Presentations
06/19/2019
Universal Postal Union Exit Update_MTAC June 19
Presentations
04/02/2019
USPS Innovation Initiatives - Western Area AIM Meeting
Presentations
03/20/2019
Direct Marketing Coursework - Module 3: Direct Mail Analytics

Understand the data needed to accurately measure the success of a marketing campaign, and apply these skills to a real world project.

 

List Prospecting Picture

Additional Resources:

Formulas for Lecture: Prospecting List Buying and Selling Fundamentals

    
Presentations
03/02/2019
Lecture: Prospecting List Buying and Selling Fundamentals

PowerPoint presentation provided by USPS that discusses how to get the names and addresses of individuals you want to mail with a walk through example of a campaign from concept to analysis.

Presentations
02/11/2019
Lecture: Neuroscience of Direct Mail
Presentations
02/07/2019
Address Quality Management for PCC Leadership Slides - February 7, 2020