Presentations
07/14/2020
Using The DEIC Integrated Marketing Canvas

This presentation walks students through using the Integrated Marketing Canvas, designed to guide student participants through the integrated campaign design process.

Presentations
07/14/2020
USPS Integrated Direct Marketing Presentation

Introductory presentation to introduce student participants to key concepts and resources for use during the Innovation Challenge.

Presentations
07/14/2020
DEIC Sample Live-Client Presentation (Cincinnati Bell)

Example: This presentation demonstrates a well-constructed live-client challenge, originally presented by Cincinnati Bell for the 2019 Direct Effect Innovation Challenge in Cincinnati, Ohio.

Presentations
07/08/2020
State of the Business - An Industry Perspective - July 8, 2020 (Zoom)
Presentations
07/08/2020
State of the Business - An Industry Perspective - July 8, 2020 (Slides)