11/30/2020
Executive Mail Center Manager (EMCM)
The Executive Mail Center Manager course is a comprehensive training program that is designed for individuals who wish to develop Mail Center Management skills. It offers a professional designation that emphasizes professionalism in Mail Center Management.
11/13/2020
11/12/2020
11/02/2020
11/01/2020
10/30/2020
10/16/2020
10/08/2020
10/01/2020
09/22/2020
09/22/2020
09/22/2020
Postal Customer Council Advisory Committee (PCCAC) Charter
The Postal Customer Council (PCC) Charter provides guidance on PCC practices and bringing PCCs together for mutual gain in accomplishing the PCC Mission.
09/14/2020
09/01/2020
08/31/2020
08/31/2020
08/28/2020
08/14/2020
08/01/2020
08/01/2020
07/10/2020
07/01/2020
06/30/2020
06/12/2020
06/08/2020
06/08/2020
06/08/2020
06/08/2020
06/05/2020
06/04/2020
05/28/2020
05/15/2020
05/13/2020
05/07/2020
05/06/2020
05/04/2020
05/01/2020
05/01/2020
04/08/2020
03/20/2020
03/20/2020
03/20/2020
03/19/2020
01/21/2020
11/05/2019
07/30/2019
04/19/2019
04/12/2019
04/12/2019
Direct Marketing Coursework - Module 4: Connecting Digital with Direct
Build on students' knowledge and experience with digital tools and technologies that connect the paper-based world with online and digital experiences.
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Additional Content:
Ignite the Spark: Awareness & Desire is a video that shows the early stages of the customer journey, we identify a problem that our consumer needs to solve. By engaging prospects in a relevant way, we can motivate them to act. See how we ignite the spark for this customer, both digitally and physically.
Hot Pursuit: Seek More & Evaluate is a video shows the customer moves from being solution-focused to product-focused, seeking compelling information to inform her decision. See how mail backed by data intelligence drives action during moments that matter across the customer journey.
A New Day: Transaction & Retention is a video shows the customer is ready to purchase—but she’s looking for something to tip the scales. Learn how delivering the right incentive at the right time on this customer journey motivates her to buy.
Light at the End of the Tunnel: Loyalty & Recommendation is a video shows a positive shipping experience and personal touch are vital to growing loyalty on this customer’s journey. See how a blend of physical and digital mail sheds light on an enriching experience—taking her from consumer to advocate.
03/06/2019