User Guides
09/27/2018
Lesson Plan

Teaching instructions divided into 5 modules. Includes resources, assignments, and learning objectives.

Publications
09/26/2018
Lesson 9

Materials Include: Lecture: Direct Marketing; Lecture: Informed Delivery. Create Once. Connect Everywhere.

Publications
09/26/2018
Lesson 4

Materials include: Lecture: Direct Mail Inside the Envelope; Video: Ikea (1:20); Video: PebblePost; Worksheet: Integrated Springboard Template; Tools: Integrated Springboard Example

Publications
09/26/2018
Lesson 14

Materials Include: 360 Peer Evaluation Template; Grading Rubric Example

Publications
09/26/2018
Lesson 11

Materials Include: Lecture: How Brands are Capitalizing on Programmatic DM (PowerPoint); Video: PebblePost