Informed Delivery®
The U.S. Postal Service® is enhancing the mail experience with Informed Delivery®- an optional notification service that provides eligible residential consumers with a daily digital preview of their household's mail.
Informed Delivery® offers mailers an unprecedented opportunity to engage users through an integrated mail and digital marketing campaign that generates additional consumer impressions, interactions, and insights.
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Description
The Value of Informed Delivery
Informed Delivery can help mailers increase their marketing campaign reach with a synchronized physical and digital touch point.
- Receive multiple impressions from a single mailpiece.
- Enhance the customer call to action with interactive digital content.
- Connect with customers whenever, wherever — even as they travel — through a computer or mobile device.