2021 Personalized Color Transpromo Promotion

Promotion Period:                July 1 through December 31, 2021


Registration Period:             May 15 through December 31, 2021 

First Class Mail

First Class Mail


New print technologies are primed to deliver unique, engaging, and creative experiences you cannot generate in a singularly-digital way. The 2021 Personalized Color Transpromo Promotion is intended to incorporate marketing messages highlighted through the use of color, dynamic variable print and personalization.  Color messaging within bills and statements enhances the value of First-Class Mail by fostering a better connection and response from consumers.


This promotion will provide an upfront postage discount to participants that meet the program requirements.


Further questions can be directed to the Program Office.  

Email: FCMColorPromotion@usps.gov