2016 Earned Value Promotion
Promotion Period: April 1 - June 30, 2016
The 2016 Earned Value Promotion attempted to slow the decline of First-Class Mail® in general and Business Reply Mail (BRM) and Courtesy Reply Mail (CRM) in particular.
Who is the Earned Value Promotion for?
Mailers who send BRM and CRM enclosures.

Description
Promotion Period: April 1 - June 30, 2016
This promotion was designed to encourage mailers to promote First-Class Mail as a primary reply mechanism for their customers and to keep the CRM/BRM envelopes in their outgoing mailpieces by providing a financial benefit when the CRM/BRM envelopes are used. Mailers who registered their MID information and used eligible Intelligent Mail® barcodes (IMbs) on their reply pieces received a postage credit for each mailpiece that is returned to the mailer during the promotion period.
Featured Resources
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User Guides 01/20/2016
2016 Earned Value Promotion Program Requirements
This document provides a complete overview of program parameters, eligibility requirements, technical information, and contact information.
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FAQs 01/20/2016
2016 Earned Value Promotion FAQ
Get answers to frequently asked questions (FAQs) about how to participate and how to benefit with the Earned Value Promotion.
Contact
Email: EarnedValue@usps.gov.
